White Deer Group Case Study: Empowering Growth

Background

White Deer Group, a company founded in 2000, specializes in helping companies create, publish, and manage their knowledge content. Initially, they focused on developing franchise operations manuals for emerging franchise brands. As their clientele grew, so did their need for robust and scalable documentation solutions. Traditional methods, like PDFs and print manuals, were insufficient for their clients' evolving needs, leading them to develop web manuals and manage multi-channel publications. Despite their long-standing expertise, White Deer Group faced a critical challenge: supporting its centralized hub, MyDocPort, in a scalable way.

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The Challenge

White Deer Group outsourced the development of MyDocPort, but when their developer took another job, they were left in a difficult position. The need for a comprehensive solution became apparent, but hiring an in-house team was not feasible. Brian Garner, partner and content strategist at White Deer Group, recognized the importance of fractional usage, having previously utilized fractional CFO services. However, managing the development project himself was not within his skill set, leading to the need for external expertise.

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White Deer Group turned to Fraction, a company specializing in providing fractional software development services. Fraction's approach allowed White Deer Group to access a full team of experts without the need to hire full-time staff. This solution was particularly beneficial given the complexity and scale of the MyDocPort project.

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Fraction’s team assisted in several key areas:

1. Use Case Development: Fraction helped refine and expand use cases, ensuring they were detailed enough for developers to understand while considering all potential impacts of changes.

2. Project Management: Fraction provided project management services, keeping the project on time and on track, allowing Brian Garner to focus on other business aspects.

3. Regression Testing: Implementing a robust testing plan to identify and fix issues that could arise from new changes.

4. Scalability: Ensuring the product was scalable to accommodate future growth and needs.

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"Working with Fraction was a game-changer for us. They provided more than just development services; they became a partner in our growth,” said Garner. “Their team not only met our immediate needs but also helped us think ahead, ensuring that MyDocPort was scalable and future-proof. It's not just about having a developer; it's about having a team that understands our vision and helps us achieve it. I know I can rely on Fraction for ongoing support and development as we continue to grow."

By providing a comprehensive solution, Fraction ensured that the development process was smooth and the end product met all requirements.

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White Deer Group saw significant benefits from working with Fraction:

• Improved Product Quality: The MyDocPort project was completed with a higher standard of quality, incorporating both explicit and implicit business requirements.

• Efficient Project Management: With Fraction managing the project, White Deer Group avoided potential delays and ensured timely completion.

• Scalability and Future-Proofing: The product was designed to be scalable, meeting current needs and accommodating future growth.

• Long-term Partnership: The relationship with Fraction extended beyond the initial project, with plans to continue building and enhancing the product as White Deer Group grows.

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Fraction's involvement enabled White Deer Group to navigate their development challenges effectively, resulting in a robust and scalable product ready to meet their clients' needs now and in the future.

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